Target audience

Our film trailer obviously needs a particular target audience. This post describes what target audience suits our trailer. There are eight types: thinkers, believers, achievers, strivers, experiencers, makers, innovators and survivors.

I think one of the target audience's for our film trailer is survivors. This is because our film is based on a survival horror game and shows the main character trying to avoid being captured by a creature. It basically shows the character desperately trying to survive. Our film gives a clear view of survival by showing the character deeply concerned for their safety and finding several hints in order to survive, particularly the notes.

Another target audience for our film would be thinkers. This is because our film's is a psychological horror and her experience with encountering the antagonist will stimulate her brain and has to try and think on how to beat the antagonist and survive, for example, phoning her boyfriend to see if he'll help.

A third target audience for our film would be achievers. This is because the main character is trying to achieve her goal of surviving the Slenderman.